Not long ago, I asked presenters at the Higher Ed Analytics Conference what the next “big thing” would be. Their answer? Universal Analytics, or UA. Philippe Taza, of the Montreal-based digital marketing agency Higher Ed Marketing, explained that tracking a visitor across multiple devices would be both important and desirable—something UA will make possible. Alan […]

It’s not enough today to put together a presentation and talk through the slides. Students have short attention spans and need to be fully engaged with the course material. In this session, Brian Klaas, web systems designer for the Center for Teaching and Learning with Technology at the Johns Hopkins Bloomberg School of Public Health, […]

Fourteen years ago, as a Victor E. Cameron professor of electrical and computer engineering at Rice University in Houston, Richard G. Baraniuk was frustrated that he couldn’t find the ideal book for his class. He knew there were tens of dozens of other professors out there with the same concern, so rather than write a […]

Online lectures, classroom capture, MOOCs, e-books and other digital content mean that questions about intellectual property rights are on the rise. Kevin Smith will help guide attendees through the legal landscape in his UBTech featured session “Yours, Mine or Ours? Intellectual Property in a Digital Age.” Smith is the director of copyright and scholarly communication […]