Admissions, enrollment, marketing, retention and financial aid administrators surveyed generally have a sunny outlook about the student population in 2018—with 62 percent anticipating an enrollment increase. International student enrollment is in a less positive place, however, with only about one-quarter of the 92 respondents expecting an increase this year. Regarding the online student population, 47 […]

Garnett Stokes will be the next president of The University of New Mexico. She was one of the last remaining leaders employed at University of Missouri since before the 2015 protests. At Mizzou, she served as provost and executive vice chancellor for academic affairs. Stokes created the Office for Civil Rights and Title IX during her tenure […]

What deep currents will shape this new year for higher ed digital marketers and communicators? I’ve tried to answer this question every January for the past few years, and it doesn’t get easier. Change is the only constant. While we can’t see the future, we can keep an eye on digital marketing trends to help […]

Higher ed leaders love an opportunity to tout the beauty of their campuses, and continuous construction gives them a lot to talk about. One-third of the 72 presidents, chancellors and provosts surveyed by UB named capital projects as one of their institution’s biggest priorities for 2018. At nearly half of their campuses, ground will break […]

A new 656-bed, five-story building offering Wi-Fi access and HD cable now stands near the center of Boise State’s campus in Idaho. The 236,000-square-foot facility serves as a residence hall for first-year students and as a space for honor students—with classrooms, study lounges, honors department offices and dining facilities. CHALLENGE: The university needed additional housing […]

Samuel Merritt University in Oakland, California, needs more space. Students learn in makeshift classrooms at a local medical center and lack a campus to call their own. Instead of building one, officials came up with a new solution to meet the institution’s needs: Share a campus with another college in Oakland. This fall, Samuel Merritt […]

In the fall of 2015, Muhlenberg College President John Williams asked if I would teach a copyright law course to interested undergraduate students. While at Harvard Law School, he and his wife Diane had taken an online course titled CopyrightX, the brainchild of Harvard professor Terry Fisher. President Williams was very excited about the course, […]

While relying less on student tuition and fees is the ideal situation for many higher ed institutions, it’s not surprising that finance administrators anticipate tuition revenue as the biggest funding boost for 2018. Other areas with a starring role in additional funding projections are student fees and advancement income, from both philanthropic and corporate donors. The 66 […]