How can college retail leaders compete with e-commerce? It’s time to get back to basics. Here are five strategies for staying relevant.
Providers answer: What do you see as the biggest revenue-related challenge facing campus stores today?
Here’s the rundown for Colgate University, San Diego State University, Clayton State University, Columbus State Community College, Seward County Community College and California State University, Long Beach.
The mantra of “if you build it, they will come” has a bit of truth when recruiting international students to community colleges.
“The most fundamental thing that we do is make sure we’re providing quality programs, because the best way to attract new students is through word of mouth,” says Denise Kinsella, interim dean of the International Education Center at Santa Monica College in California.
What do you see as the biggest barrier to community colleges enrolling more international students?
“Community colleges need to focus not just on recruiting international students but retaining the ones already enrolled. Understanding who these students are and proactively engaging with them creates a stronger reputation and will ultimately attract more international students to that community college.”