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Marc C. Whitt is a 32-year veteran of higher education public relations and marketing.
Teach a course, and other tips for learning and becoming better at your job.
Billboards promoting the Meredith College "Going Strong" brand can be spotted throughout the Raleigh, N.C., area and beyond.
Six steps to engaging the whole campus community in developing a new brand—and avoiding disengagement over disagreements
Marc C. Whitt is associate vice president for public relations at Eastern Kentucky University.
How a solid crisis plan can advance the PR office’s reputation and credibility

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Adult learners are becoming a more important segment of the recruitment pool Bob King, Managing Director, Collegis Education
Admissions departments must adapt to meet the changing needs and expectations of students
DePaul understands the importance of reducing stress among its first-year students.
A University Business Web Seminar Digest - Originally presented on April 6, 2010

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