Social Media

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Berklee College Of Music Becomes A Youtube Star

Berklee College of Music’s pioneering use of online video to attract students from around the globe has earned an unusual distinction from Internet search giant Google Inc., which will make a special effort to turn the Boston school into a YouTube star.

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"Marketing Message Relevance" at UBTech2012

In a time of fragmented communication, the rise of social media, ever-tighter budgets and the diminished credibility of higher education, how can universities make and keep themselves more relevant among prospective students, donors, alumni, hiring companies and campus constituencies?

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Pepperdine Graphic Media launches G Mobile, revolutionary new multi-platform news app

Pepperdine Graphic Media (PGM) announced today the official launch of G Mobile, the first-ever multi-platform Pepperdine news application now available for download on iPhone and iPod Touch devices.

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Jenzabar and RoomSync Offer Roommate Selection Through Social Networking

Future Students Choose Roommates Directly Through Mobile Devices and Integration with Facebook® Platform

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Florida Colleges Fear Boost In High-Tech Cheating

Florida's colleges are on high alert in the battle against what they fear is a growing number of tech-savvy cheaters.

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Higher Education Marketing Releases Free Facebook Timeline EBook

Leading analytics marketing firm offers free eBook on how to leverage Facebook Timeline for colleges and universities

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Circle of 6 App

Each user downloads the app and adds 6 contacts from their address book, creating a Circle of 6 supporters.

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New Study Shows College Students Who Text During Class Not Paying Attention To Lectures

A university professor in Pennsylvania has completed a study and written a soon-to-be-published paper on the effects of text messaging by college students during class.

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"The 2012 State of Web and Social Media Analytics in Higher Ed" at UBTech2012

How do higher ed institutions use social media and web analytics in 2012? Help us all find out by taking a survey on the State of Online Analytics in Higher.

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Vantage Media Introduces SchoolSelect™ A Pay-Per-Click Marketplace for Post-Secondary Schools

Vantage Media, the fastest growing vertical performance marketing company, today announced the launch of Vantage Media SchoolSelect™ marketplace for post secondary schools. This powerful advertising platform allows school clients to target a new segment of prospective students who meet client-defined parameters, thereby enabling them to derive higher value, conversions and ROI.

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