Marketing

From UB

Best value outdoor adventure college

September, 2017

It is propitious on the 200th anniversary of the birth of beloved American naturalist, Henry David Thoreau, that we reflect on lessons he learned in the woods. He put it this way: “I went to the woods because I wished to live deliberately, to front only the essential facts of life, and see if I could not learn what it had to teach, and not, when I came to die, discover that I had not lived.

Deep dive into digital habits

September, 2017

Curious about the digital habits of college-bound high school students? Since 2005, the E-Expectations report has offered a deep dive into their needs and desires

Targeted texts can boost college enrollment

September, 2017
TEXT WHAT’S NEXT—Georgia State University’s text messaging program boosted enrollment by reminding incoming students of key deadlines and answering their questions.

Colleges and universities should be texting students—but not everyone, not all the time, and not about everything that’s happening on campus.

Understanding demand generation

September, 2017

As many deans know, there is a vital relationship between their admission and marketing offices, but not all deans mandate sharing asymmetric information between the groups.

Ocean State Index

August, 2017

This month we begin a trilogy of best value proposition case studies providing an inside look at how several institutions have developed more relevant ways of measuring value-added outcomes, quality of learning experience, and return on tuition investment. 

Sponsored Content

11/6/2017

Your admissions tool options are expanding, and prospective students’ expectations continue to rise. Yet, business admissions can still be simplified down to three essentials: prioritizing brand awareness, expanding your applicant pool and minimizing administrative tasks.

11/1/2017

Community, faculty and student engagement are important components of college and university strategic and facility planning. But, many traditional methods of gauging opinion or gathering input—such as surveys or town hall meetings—are flawed and can be misleading, often being disproportionately influenced by the loudest or most negative voices.

10/18/2017

Transforming finance to meet the challenges of processing more information efficiently and turning that information into deeper insights is an organizational imperative. These transformation initiatives are also focused on minimizing non-value add work, decreasing reporting cycle time, and improving collaboration.

Attend this prerecorded webcast to learn how finance teams are turning to the cloud and digital tools to address these challenges and take their processes into the future. After this webcast, attendees will be able to:


10/12/2017

Campus safety has become increasingly complex. Higher ed leaders face the threat of serious safety incidents on their campuses every day, while changing legislative mandates only add to the complexity. Ensuring that safety training and processes are up-to-date can be challenging. As a result, many institutions are adopting more efficient processes and individualized technology solutions that improve campus safety while saving time and money.

Publication Date: 
10/2/2017
Provided by: 

This white paper explains six reasons that 3D printers should be in your library.