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From UB

Should a small college or university be licensing their trademarks?

June, 2017
Kristi Eaves-McLennan is executive director of marketing for Meredith College in Raleigh, North Carolina.

Trademark licensing is big business for big universities. The International Licensing Industry Merchandisers Association estimates collegiate licensing programs raked in $209 million in 2015.

Teaching the native language of American indians

June, 2017
LANGUAGE LESSONS—Instructor Mary “Betsy” Bissell teaches a new Niagara U course that introduces students to Tuscarora, a dialect of the Iroquoian language spoken in western New York state.

A handful of campuses teach Native American languages to support the efforts of local tribes to preserve their language and expand their culture’s influence on public education, film and other arenas.

College tuition partners

May, 2017
BACK A BOILER—Purdue's self-funded ISA program has served 160 juniors and seniors since its launch in fall 2016 and will include sophomores as of next school year. Students with any major may participate in the program, launched as part of a broader effort to make college affordable.

The ISA concept, which many describe as selling stock in yourself, is now an emerging hot topic within the higher ed financing debate.

Let the numbers do the talking in higher ed spending

March, 2017
A six-step process is required for spend analytics technology to effectively analyze higher ed data.

Campus discussions about spend analytics might sound like a late night infomercial: Implement the technology and save millions!

The science of going viral

March, 2017
In 2002, the question founder Andrew Lippman at MIT Lab's higher ed Viral Communications Group wanted to explore was if there were ways to make things like networks scalable—where the networks get better as they get bigger—as opposed to getting overloaded.

Andrew Lippman is one of the foremost experts on viral communication and digital life. As a founder of MIT’s Media Lab, Lippman had been studying this field long before many of us ever heard of the internet. 

Sponsored Content

5/30/2017

Attend this web seminar to learn how the The Duck Store at the University of Oregon has transformed the shopping experience. By implementing a unified commerce platform—complete with in-store and ecommerce functionality on the front end and real-time inventory visibility, order management, CRM, business intelligence, warehouse management, marketing and financials to support it—The Duck Store now has the tools in place to efficiently manage the complexities of their multiple retail locations.

Sponsored by: 
5/25/2017

Many higher education institutions still rely on inefficient, disparate systems for tracking employee time and attendance. And with workers on campus in a wide variety of jobs, it can be challenging to manage professional, union, auxiliary and student workforces, all at the same time.

Some institutions are turning to automated time and attendance solutions to address these issues, but are unsure of how this change might affect their people, processes, and organization.

Sponsored by: 
5/24/2017

Nowadays it seems as though we are being asked to do more and more with less and less. That might make sense from a business standpoint as it makes you more profitable, but you run the risk of burning out and stressing out your employees.

Sponsored by: 
5/23/2017

In recent years, the requirements of public higher education institutions have changed drastically, increasing the pressure to modernize their IT systems.  To meet those challenges, many universities are looking at available options, including the cloud.

Pittsburg State University was faced with disparate, aging tools, requiring it to rely on manual processes that made it difficult to view data across all of its systems.  This, combined with new available technologies and the necessary change to the IT culture on campus made their change journey an adventurous one.

Sponsored by: 
5/16/2017

Colleges and universities face an increasingly competitive environment for attracting and retaining students.  These challenges are further complicated with tighter funding constraints and the need to keep up with the latest technological advancements to remain competitive. Student ID card systems are not immune to these pressures; outdated ID technology can result in increased costs, long wait times for students, as well as privacy and security issues.

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