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University Business, January 2018

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Feature

Read on for a closer look ahead at where administrators in various functional roles will be this year—and what actions other institutions are making in 2018.

“In the beginning, I was focused on developing systems and processes. Now, I see that role becoming more of a mentor and facilitator of performance improvement.”

Admissions, enrollment, marketing, retention and financial aid administrators surveyed generally have a sunny outlook about the student population in 2018.

Here, we reflect on the major events in 2017 that will continue to shape the higher ed landscape in 2018 and beyond.

Higher ed leaders love an opportunity to tout the beauty of their campuses, and continuous construction gives them a lot to talk about.

Here are seven things higher ed search leaders and administrators believe campus administrators must do in the coming year to get the job done.

While relying less on student tuition and fees is the ideal situation for many higher ed institutions, it’s not surprising that finance administrators anticipate tuition revenue as the biggest funding boost for 2018.

“No margin, no mission!” is how one respondent to UB’s 2018 Outlook survey of campus leaders described the high stakes involved in raising more tuition revenue, non-tuition revenue and fundraising dollars in 2018.

We asked: What are your predictions, hopes and concerns for 2018? Administrators and experts who have recently contributed to UB answered.

Focus

What deep currents will shape this new year for higher ed digital marketers and communicators?

There’s no question that recent graduates are leaving college with more student loan debt. More students are taking out loans and they’re borrowing larger amounts.

Technology

An increase in technology spending is the gift that about 4 in 10 campus technology administrators are unwrapping to start the new year. Sixteen percent of the 96 respondents to a UB survey, however, must deal with a decrease in spending.

On Topic

When listening to Gary Kayye talk, it’s hard not to feel his enthusiasm for new technologies and how they will impact the next generation of learners.

Behind the News

Despite the big push for STEM majors and career-focused skills in recent years, the liberal arts seem to be making a resurgence.

Over 100 schools have joined Great Lakes Educational Loan Services’ ScholarNet for Private Loans network this past year to connect with lenders.

Garnett Stokes will be the next president of The University of New Mexico.

A new 656-bed, five-story building offering Wi-Fi access and HD cable now stands near the center of Boise State’s campus in Idaho.

This fall, Samuel Merritt and Holy Names University signed a non-binding letter of intent to explore the possibilities of sharing a single property.

The development of career-oriented academic programs will, in the coming years, increasingly rely on collaboration between institutions and industry.

The majority of college students are not aware of any cybersecurity breaches at their institutions despite most IT departments on campuses reporting such incidents, according to a recent report from CDW-G.

Professional Opinion

When the national averages for freshman retention rates at public schools sits around 64 percent and private schools hover around 70 percent, there’s clearly room for improvement in ensuring students return to campus the following fall.

In the fall of 2015, Muhlenberg College President John Williams asked if I would teach a copyright law course to interested undergraduate students.