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Athletics

 

ANY COLLEGE OR UNIVERSITY THAT ISN'T WEB 2.0 to its fullest is falling behind. We all know that. Colleges need to be RSSing, Digging, tweeting, blogging, social networking, virtual worlding, podcasting, Flickring, YouTubing, and wikiing. (My apologies for creating new and possibly horrific verbs.)

 

AS AMERICAN AS MOM, APPLE pie, and baseball? As futurists, we think this heretofore timeless axiom could use an extreme makeover to better reflect the popular professional sports of our contemporary culture.

 

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