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An increasing number of institutions are taking advantage of mobile technology to help recruit, engage and enroll prospective and admitted students. Mobile apps are being used for self-guided campus tours, open houses, recruitment events, college nights and more, providing a highly effective way for admissions and enrollment departments to meet the needs of these students.

Faced with rising costs of higher education, many students are deciding not to purchase required course materials, therefore going through their semester without the tools they need to learn and succeed. Fifty percent of students say avoiding or delaying these purchases negatively impacts their grades. As a result, more institutions are taking advantage of digital tools and platforms, which provide students and faculty with immersive, engaging content while providing required materials to all students on or before the first day of classes at a lower cost. 

How can institutions embrace transparency and flexibility around changing models of revenue and cost mix, student success and graduation rates?  This web seminar outlined some insights into how to meet student, institutional, system and/or political goals in the changing world of higher education. Whether your challenges are within a single institution or across a statewide system, there are a variety of ways in which modern technology can support your journey for future success.

SPEAKER

Sherry Amos

Colleges and universities have become a favorite target of cybercriminals because of the sheer volume of student information they handle. This is because payment processing happens all over campus, from the ticketing office to the bursar’s office to the cafeteria. In addition to endangering students and damaging the reputation of the institution, the financial costs of a data breach could include legal representation, fines, and the expense of notifying impacted individuals.

One of the most challenging aspects of hiring in higher education is recruiting and retaining top talent. Laurie Joyner, the president of Saint Xavier University in Chicago, was seeking to fill the vice president for finance and administration position, and she did not hesitate in reaching out to AGB Search, a firm that focuses on higher education executive searches.

Community, faculty and student engagement are important components of college and university strategic and facility planning. But many traditional methods of gauging opinion or gathering input—such as surveys or town hall meetings—are flawed and can be misleading, often being disproportionately influenced by the loudest or most negative voices. 

The next generation of college students—Generation Z—has a variety of different expectations for higher education, particularly when it comes to the campus environment. Research has also indicated that Gen Z students have higher levels of anxiety and stress both entering and during college, which can significantly impact their likelihood of success.

As higher education continues to feel pressure to reduce costs and improve efficiency, campus IT environments are rapidly changing and the speed of cloud adoption is increasing. More schools are utilizing cloud technology to modernize systems, cut costs and analyze data to gain insights about more cost-effective ways to run the institution. But it is crucial that such an important decision is made strategically, and that cloud systems are adequately assessed to ensure they will meet the needs of the institution. 

Higher education has unique needs when it comes to student engagement, from the recruitment cycle through alumni relations. More of today’s institutions are taking new approaches, going beyond the typical point solution mindset and toward a ‘whole campus’ strategy by employing a single engagement platform. Today’s engagement platforms are able to integrate data from multiple systems and touch points, and provide insight through powerful analytics to improve results across the institution. 

Keeping employees engaged while minimizing turnover is a crucial component of institutional success, but unfortunately many colleges and universities are hampered by a culture of disengagement. Recent studies have found that many faculty members and other employees feel they are not engaged with their work. How can higher ed leaders address this common challenge by actively transforming disengagement into engagement, keeping academic faculty and staff members on the job and helping them to support student and institutional success? 

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