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Articles: Admissions

President Diana Natalicio’s “access and excellence” formula powers the University of Texas at El Paso's mission. Access means working with local schools to develop talented students of limited resources. On the excellence side, a robust research environment provides the financial and academic fuel.

Need-based financial aid was supposed to give everyone an opportunity to get into college and better their lives and career prospects. Nearly half of the public, four-year colleges studied in a new report leave the most financially needy students on the hook for more than $10,000 of debt per school year.

Just hours before it was scheduled to be administered in June, the ACT college admission test was canceled in South Korea and Hong Kong. Approximately 5,500 international students were turned away from testing centers after ACT Inc. announced that it had received credible evidence that test materials in these regions had been leaked in advance, thus compromising the integrity of the exams.

Remember the “Flutie Effect”? That’s the claim that Boston College applications increased as a result of Doug Flutie’s last-second Hail Mary pass that won a football game against the defending champs from the University of Miami. Now we may be seeing the opposite—let’s call it the Scandal Side Effect—where a school’s bad publicity can drive applicants away.

Campus contributors: UT seniors David McDonald and Christle Nwora stand with Gregory J. Vincent, VP for diversity and community engagement. McDonald and Nwora were honored for their efforts in civil rights and social justice with the university’s Heman Sweatt Student Legacy Award in May 2016. (Photo: Shelton Lewis)

Many people see the Supreme Court's decision in Fisher v. University of Texas at Austin as a substantial victory in the continuing effort to level the playing field of higher ed admissions.

University of Maine has been strategic in offering discounted tuition to students in certain states. ( Crossroadscreative)

Students from six nearby states can now attend the University of Maine at the same in-state tuition rate offered by the flagship institutions in their home states.

The university launched its Flagship Match program this spring to boost not just its enrollment, but also prestige.

As completion rates of full-time students in Maine flounder and high school graduation numbers fall in the Northeast (by a predicted 5 percent in the next five years), university leaders look outside the state to fill classrooms.

The numbers should unsettle enrollment professionals: College and university enrollment rates have decreased for each of the last four years and nothing indicates a reversal anytime soon.

Some are skeptical about the ability for any school to be need-blind, because anyone viewing an application can surmise financial need without reading a student’s FAFSA form.

The answers to common questions about need-blind policies sheds light on why they’ve been adopted whether they work and whether other enrollment diversity initiatives can be just as effective.

Poorly designed websites can turn students off to a college or university, a new report warns. ( Anatolii BabiiI)

When it comes to website design, universities continue to make common key mistakes that turn away potential students. A report says schools often miss the mark when trying to appeal to a generation raised on short, easy-to-digest communication popularized by social media.

Some low-income high school students in Adams State University’s service area, the rural valleys of southern Colorado, live up to 50 or 60 miles from campus. Thanks to a new federal pilot program, these students there and 43 other institutions can now use Pell Grants to take dual-enrollment courses.

Robert Miller is vice president for enrollment management of Centenary University.

Ubiquitous in the business world, big data is being adopted by higher education, particularly in the area of recruitment. With stagnant or declining recruitment budgets and increased competition for students, leveraging the data most colleges capture is a cost-effective approach that can yield significant results.

In the 2014-15 academic year, the number of international students at U.S. colleges and universities grew at the highest rate in 35 years, increasing by 10 percent to more than 970,000 students. (Image: Ltd)

Because students from other countries, or simply from areas far from their desired college, can’t attend in-person interviews, admissions professionals are turning to virtual interviews as a way to evaluate candidates—helping ensure the selection of those who will make the most valuable contributions on campus.

Virtual interview platforms. (Click to enlarge)

Determining the return on investment for virtual admissions interviews involves understanding the resources and when the technology will be used.

At the University of Rochester, the commitment is bigger than most. One full-time employee and eight senior students have been hired and trained just to conduct Skype interviews during this admissions cycle, says Jonathan Burdick, dean of college admission and vice provost for enrollment initiatives.

Reentry Project class speaker Jamil Watson addressed his peers at a completion ceremony in December 2015.

New momentum has built behind higher education’s pivotal role in helping prison inmates turn their life around and re-enter society. So, what if a city offered convicted felons a college education instead of a jail sentence?

A majority of campus leaders surveyed by UB expected graduation and retention rates to increase.

Higher ed leaders continue to seek ways to prove their institution’s value to a shrinking pool of college candidates. In addition, a huge financial aid cloud hangs over everyone’s heads: the one with that odd moniker of “prior-prior.”