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Articles: Enrollment & Retention

ATHLETIC INCLUSION—The University of California, Irvine, fields competitive e-sports teams while working to diversify gaming.

Competitive, online video-gaming, also known as e-sports, checks several inclusive and low-cost boxes, and is growing quickly.

LEARNING BY DOING—Students who are a best fit for New York Institute of Technology tend to enjoy hands-on problem-solving and can pursue programs such as electrical and computer engineering.

College admissions teams now go beyond zip codes and SAT scores to micromatch students who are most likely to apply to, enroll in and succeed at their institutions.

In what ways do you see colleges falling short in utilizing data to make better admissions recruitment and acceptance decisions? What kinds of data should they be using more of or better?

“Many colleges are not viewing their admissions decisions through the lens of retention and degree completion. Institutions should understand the profile of their most successful students, refine their recruiting strategy accordingly and ensure they are allocating their financial aid to maximize both yield and retention.”

—Darren Catalano, CEO, HelioCampus

The finalized version of the Tax Cuts and Jobs Act that President Trump signed into law poses less of a perceived threat to higher ed than the bill that passed the House.

Proponents say that people who use education-savings accounts will benefit from deductions in student loan interest.

Critics, however, predict that the doubling of the standard deduction will result in fewer philanthropic contributions to colleges and universities. —Steven Wyman-Blackburn

David Steele-Figueredo is president of Woodbury University in California.

While gender and ethnic diversity has evolved from a business imperative to a moral and social imperative, today’s higher education system has been comparatively slow to emphasize the importance of a diverse, multicultural experience.

Athletics at the community college level bring far less pomp, circumstance, attention and money than their NCAA Division I counterparts. But that doesn’t mean they don’t play a significant role.

Adjuncts' short-term, inexpensive contracts, offering no obligation of renewal, provide institutions with much-needed options in managing budgets. But a new wave of activism is challenging the status quo.

David P. Angel is president of Clark University in Massachusetts.

One area with tremendous promise is helping students to connect their liberal arts education to career paths after college

Regulatory compliance buckets.

Ignoring compliance isn’t an option. Institutional leaders can take action to ensure they’re on the right track today and to reduce the drain on existing resources.

The emergence of two new degree programs and two graduate certificates shows the complexity of compliance.

In recent years, the rate of hiring of compliance-related administrative officers has exceeded that of faculty, says Steve Hoffman, who consults with colleges on policies and procedures regarding tax issues and concerns.

Widener University in Pennsylvania now offers a master of jurisprudence in higher education compliance through its Delaware Law School.

Mirta Martin will be the next president of Fairmont State University. She was previously president of Fort Hays State University in Kansas.

Mirta Martin has been named president of Fairmont State University in West Virginia.

As more colleges make dual-enrollment classes available online, new options are emerging for structuring classes, boosting student/teacher interaction and ensuring content rigor. Here are some successful approaches.

Ronald K. Machtley is president of Bryant University in Rhode Island.

What’s more important in higher education: preparing for a profession or attaining a well-rounded liberal arts education? The answer is that in today’s world both are critical.

Deciding exactly what to dedicate funding and space to within residence halls can be a challenge. The answers to a few key questions are important to developing effective offerings.

In the case of philanthropy and communications staff, we both desire that our constituencies become enthusiastic supporters and advocates of our institution. It is imperative that these professionals become partners in every sense.  Here’s how.

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