Colgate University (N.Y.)
Institution size: 2,900 students
Store location: Off campus
Square footage: 26,000
Transactions/customers during rush: 9,900
Store standouts: Living Writers events; Fashion Friday Video (video featuring new products, books and news)
LINK TO MAIN ARTICLE: Campus commerce: Bricks vs. clicks
San Diego State University
Institution size: 30,000 students
Store location: Center of campus
Square footage: 23,000
Transactions/customers during rush: 100,000
Store standouts: Gaming center; livestreaming of events, including the World Cup
Clayton State University (Ga.)
Institution size: 7,000 students
Store location: On campus (part of an administration building)
Square footage: 7,500
Transactions/customers during rush: 11,000
Store standouts: Year-round textbook counter service; booth at annual alumni weekend event and a cart at other student events
Columbus State Community College (Ohio)
Store location: On campus (part of an administration building)
Institution size: 28,000 students
Square footage: 11,000
Transactions/customers during rush: 5,000 (per day)
Store standouts: Cougar Quest Scavenger Hunt; Red, White, & Goo Slime Making Workshop
Seward County Community College (Kan.)
Store location: On campus, part of a campus center
Institution size: 2,700 students
Square footage: 2,500
Transactions/customers during rush: 3,200
Store standouts: Dunking for Donuts; flyers for store placed on all residence hall beds before students get to campus
California State University, Long Beach
Store location: Stand-alone building on campus
Institution size: 37,000 students
Square footage: 22,250
Transactions/customers during rush: 4,000 (daily, plus 1,000 web orders)
Store standouts: Bowling for Books (fundraising event for textbook scholarships); Alumni, Faculty, Staff Night
Larry Bernstein is a New Jersey-based writer who frequently covers the retail business.