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Colleges and universities are under intense pressure to maintain enrollment, increase student retention and ensure student success. Predictive analytics can play a crucial role in these efforts at institutions of any size, by providing actionable data that can drive more effective strategic decision making.

Student SuccessEnrollment Management Data

In 2007, Penn State embarked on an ambitious growth initiative for its World Campus online program. But what started out as a goal to increase enrollment for the World Campus with the deployment of an enterprise CRM solution, now drives recruitment communications, campaigns, and workflows in the admissions office of the main campus at University Park, as well as all 20 Penn State campuses.

AdmissionsEnrollment Management CRM