From UB

Sponsored Case Studies & Features

6 Academic Video Tips That Help You Out-recruit, Outperform and Out-retain: Strategies from University of Maryland Dental

March, 2015

When a student gets accepted to a top-10 ranked program like the University of Maryland School of Dentistry, they’re entering the most challenging, rigorous educational environment they’ll ever experience

Marketing efforts need to evolve to address the needs of the new ‘traditional’ student

January, 2015

The way non-traditional adult learners research, consider and select a higher ed institution is very different than that of the traditional student.

Three Trends Shaking Up Admissions

August, 2013

Non-traditional learners, the move away from education based on ‘seat time’ and the increase of students who expect options from their institution are all shaping the way admissions offices find and recruit students. This web seminar, originally broadcast on June 25, 2013, featured experts from Blackboard Education Services, who discussed these trends, as well as best practices and strategies admissions staff can employ to meet the challenges of this new era.

Developing a Smart Social Media Strategy

Social media is not just for students. Faculty, administrators, campuses, and departments can leverage social media sites such as Facebook, YouTube and Twitter to communicate and enhance services to candidates, students, parents and alumni. Our Web seminar panelists, Nicholas Wormley, director of alumni and parent relations at Quinnipiac University, and Karli Grant, of Campus Management, offer guidance on how to implement a smart social media strategy.