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Enrollment & Retention

From UB

Maine’s flagship university eyes out-of-state applicants

July, 2016
University of Maine has been strategic in offering discounted tuition to students in certain states. (Gettyimages.com: Crossroadscreative)

Students from six nearby states can now attend the University of Maine at the same in-state tuition rate offered by the flagship institutions in their home states.

The university launched its Flagship Match program this spring to boost not just its enrollment, but also prestige.

9 things to know about ADA compliance on campus

July, 2016
Although some professors prohibit the use of laptops during class because of the distraction factor, laptop use for note-taking is one accommodation colleges may offer students, such as those with a mobility impairment. (Photo: Marist College)
  1. ADA awareness training should be mandatory and ongoing across all departments. If students come to a staff member requesting an accommodation, they should be referred to the disabilities services office, which will help ensure consistency and fairness. 

Colleges lead with need-blind admissions

July, 2016
Some are skeptical about the ability for any school to be need-blind, because anyone viewing an application can surmise financial need without reading a student’s FAFSA form.

The answers to common questions about need-blind policies sheds light on why they’ve been adopted whether they work and whether other enrollment diversity initiatives can be just as effective.

Campus stores adapt to new student spending trends

July, 2016
Elizabeth Riddle is the director of OnCampus Research, a division of The National Association of College Stores.

Conventional wisdom tells us students aren’t buying course materials because they are too expensive. They are forced to drop or not take classes or go without needed materials. But research tells a different story.

Turning “likes” to action—and higher ed revenues

July, 2016
Karine Joly is the web editor behind www.collegewebeditor.com, a blog about higher ed web marketing, public relations, and technologies. She is also the founder of www.higheredexperts.com.

While it’s still too early to rule on the performance of paid social media marketing to drive measurable actions beyond the media platform, it’s time for schools to start testing to optimize paid social for higher education marketing. 

Sponsored Content

7/12/2016

While faced with state and federal regulations, an increasingly competitive recruitment environment and intense pressure to contain costs, many colleges and universities have been unable to modernize critical business processes, which could help address key challenges in admissions, finance, and fundraising. Siloed data, manual processes and inefficient workflows can be costly, create security vulnerabilities and prevent institution leaders from understanding the true costs of doing business.

Mark Schilmoeller, Chief Operating Officer, Nelnet Business Solutions

Since most partners promise “great customer service” to the colleges and universities they serve, the term has become something of a cliché. Why does level of service still need to be a top priority for institution leaders when selecting a provider?

Print marketing is often an opportunity for improvement for higher ed institutions, particularly print mailings.

Wisconsin college employs Third Coast Higher Education for Financial Aid assessment and improvement project

Times of transition are always a good opportunity for evaluating processes in a financial aid office. So when the director of financial aid at Beloit College in Wisconsin took a new position, leadership at the 1,350-student institution decided to examine that department’s business operations.

6/21/2016

Institutional research is crucial to providing college and university leadership with the data required to make the most informed strategic decisions, across a broad range of areas including admissions, academics, finance, enrollment, retention, staffing, facilities and more. In order for this research to be effective, however, it is also important to have a strategy and process to translate the data gathered into actionable information.