Student Life Cycle Management

Mobile Web Solutions in Admissions: Hitting or Missing the Mark?

Published at the end of January, the Noel-Levitz study on the mobile browsing behaviors and expectations of prospective students provided this list of six items considered to be the most valuable content for mobile experiences: academic program listing, cost/scholarship calculators, calendar of important dates and deadlines, specific details about academic programs, application process summary and online applications forms.

Colleges of the Arts and Artisans

Inspiring the new creative economy

Futurist Richard Florida moved the needle with his book The Rise of the Creative Class (Basic Books, 2002)—establishing creativity as a 21st century learning and earning skill, and a driving force of economic growth, jobs creation, and cultural enrichment in today’s competitive global society.

Keeping Students on Board

Implementing a research and development approach

Student retention is a big problem that doesn’t get the attention it deserves. About one-third of college students fail to obtain a degree six years after taking their first college course, and the United States is no longer in the top 10 list of countries with the highest graduation rates, according to the College Board. The drop-out rate affects long-term economic prosperity nationwide. This is particularly true in an age where knowledge, creativity, and innovation are key drivers in a globalized economy.

Developing Latino Leaders

With the growing U.S. Latino population, it is no surprise this is also the fastest growing student population. According to a recent report from the College Board on Latino college completion (covered in University Business in the November/December issue), outreach efforts should be specific to this population. An example of this aim in action is Georgia State University. Because of a focus on the Latino population, graduation rates for Latino students have improved from 38 percent in 2000 to 59 percent in 2010, outpacing the national average of 19 percent in 2009.

Tracking Community College Trends

By the Numbers

Because community colleges serve such a diverse population and face unique challenges separate from their four-year peers, it’s important to monitor and analyze trends specific to these institutions. A recent policy brief from the American Association of Community Colleges (AACC) does just that, giving a 20-year overview of trends in educational attainment.

What’s the Matter With Business at Liberal Arts Colleges?

Why business courses belong in these schools

I am a bit perplexed. No matter how hard I try, I can’t seem to get many listeners on the subject of the need for liberal arts colleges to offer a minor in business and entrepreneurship. Over the past month, I wrote to the presidents at four of the top liberal arts colleges in the U.S. about the possibility of this idea. One kindly responded right away, acknowledging that it may be worthwhile, but due to financial issues, no new programs were being introduced.

Steps to Greater Latino College Completion

With Latinos now representing one in six U.S. residents, the international competitiveness of the nation will depend on the academic success of Latino students, notes the opening of a recent College Board report on Latino college completion. Although the national average of 25- to 34-year-olds in 2009 who had attained an associate degree or higher was 41 percent, just 19 percent of Latinos had done so.

The Sequence of Assessment Priorities

Making choices about how to assess what students have learned

The Psychological Impact of Cyber Bullying

School violence, the threat of violence, and harassment continues to worry educators locally, nationally and internationally. Although violence exits in its rawest form, i.e., shootings, rape, kidnapping, and bomb threats; more passive and pervasive forms of harassment and/or bullying also exist.

Report: Actions for Completion

The oft-noted statistics are grim: only about half of college students complete any degree or certificate within six years, according to the Information Center for Higher Education Policy Making and Analysis. In the fall of 2010, public policy firm HCM Strategists and the Bill & Melinda Gates Foundation launched a series of conversations for institutional leaders dedicated to increasing success for students traditionally underrepresented in higher education. HCM staff also conducted interviews with 30 campus leaders.

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