CRM

Tim Goral's picture

Enrollment Figures Reflect Great Trends

Three local colleges, a four-year public school, a four-year private school and a two-year satellite school had three different enrollment stories to tell last week — each a success story.

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Tim Goral's picture

Restorative Practices Build Community in the Residence Hall

By Ted Wachtel

Campus residence hall advisors (RAs) have a tough job. But there is a tool that can make their work easier and more effective: restorative practices. 

Most RAs sign on for the job because they want to help build community, provide guidance to their peers and learn what it means to be in a leadership role. RAs, however, also are charged with managing behavior. They are granted a certain amount of authority to enforce campus policies, rules and regulations.

Ann McClure's picture

Vanderbilt University Selects Oracle’s PeopleSoft Customer Relationship Management to Overhaul its Admissions System and Enhance Strategic Assessments for Campus Programs

Oracle today announced that Vanderbilt University, an internationally recognized research university located in Nashville, Tenn. with more than 12,000 undergraduate and graduate students, has selected Oracle’s PeopleSoft Customer Relationship Management (CRM) to transform its outdated legacy admissions system and meet CRM needs for other campus programs, such as student life, advising and scholarship recruitment.

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Ann McClure's picture

Temple University Joins Reeher Fundraising Platform

Reeher LLC announced that Temple University has joined the Reeher Platform, the first shared management system dedicated to higher-education fundraising in which features and tools added for one customer benefit all. The public Philadelphia-based university, which serves approximately 39,000 students and nearly 280,000 alumni, is using the Reeher Platform to optimize annual giving programs, increase major giving effectiveness and maintain strong alumni relations.

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Ann McClure's picture

University of Nebraska Kearney to Employ Campus Management’s Talisma CRM Solution

Campus Management Corp., a provider of enterprise software products and services for educational institutions, today announced that the University of Nebraska at Kearney will employ its Talisma® CRM solution to help more effectively communicate with current and prospective students and to help increase enrollment and graduation rates.

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Tim Goral's picture

Social Media Tools Drive Tufts’ Communication Strategies

Tufts University's Manager of Web Content and Strategy writes, "Through social media we make real connections … and find out what people are thinking and saying. It helps us understand our community in new ways that more traditional media doesn't offer."

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Tim Goral's picture

Beyond Facebook: What's Next for Social Media in Higher Ed

Social networking has, in the past five years, forever changed the higher learning landscape. It will profoundly shape the higher ed marketplace in the next decade.

Tim Goral's picture

Higher Ed CRM Trends for 2012

A new year means new opportunities for colleges and universities to find and nurture the students that will help them thrive. Recruitment and retention are keys to the top institutional success, and schools are increasingly looking to CRM (Constituent Relationship Management) in all its forms to drive both.

Ann McClure's picture

Saint Joseph's University Supplements 'Lean' Graduate Recruiting Staff with CRM Tool from TargetX

A CRM system designed specifically for higher education has proved so efficient that two full-time staffers can successfully recruit students for 41 graduate and certificate programs at Saint Joseph's University in Philadelphia.  The Student Recruitment Manager®, a cloud-based customer relationship management system developed by TargetX, is the basis of an electronic communications strategy that facilitates the recruitment of thousands of students to a wide assortment of specialized graduate programs.

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Ann McClure's picture

Hobsons Acquires Intelliworks: Powerful Combination Shaping the Future of Enrollment Management Technology

Hobsons, a provider of recruitment, communication, and student success solutions for colleges and universities, today announced its acquisition of Intelliworks, a leading provider of relationship management solutions for higher education. The acquisition adds expertise in key market segments to Hobsons' successful enrollment management solutions and positions the company for accelerated expansion in both traditional and non-traditional higher education environments.

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