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Opinion
PR and College Admissions: It Takes a Village

A public relations blogger profiles Associate Director of the University of Maine Farmington's Office of Admission, Lisa Ellrich.  Read More

Content Strategy: Indiana University Lets Students Tell the Story

Your institution’s students and alumni are the best advertisements. Creating content that turns their achievements into powerful stories will engage both prospective families and alumni.   Read More

 
People Watch
Lynch Named New VP of Enrollment Management

Michelle Lynch is the Georgetown College.  Read More

Werts Appointed West Coast Assistant Director of Admissions

Elon University has announced Brittany Werts as its regional assistant director of admissions  Read More

 
Events
Academic Advising Summer Institute

July 29-Aug. 3
Louisville, KY  Read More

NACAC 68th National Conference

Oct. 4-6
Denver, CO  Read More

 
Jobs
Vice President for Strategic Enrollment Management

Lewis University  Read More

Assistant Dean for Recruitment and Admissions

University of Illinois at Urbana-Champaign  Read More

Vice President of Marketing and Communications

University of Evansville  Read More

Lead Story
muslim student
Accommodations for Muslim Students at Universities
Universities have long known that to increase enrollment, they must cater to students’ needs. Following this strategy, some US universities are accommodating Muslim students’ religious requests, but not without controversies. Among the accusations are that the accommodations show favoritism towards a particular religion, disregarding the separation of church and state at public universities.
Also in This Issue
Reducing Risk and Liability in Overnight Campus Visits
New research from the Center for Adolescent Research and Education (CARE) at Susquehanna University (Pa.) and SADD (Students Against Destructive Decisions) reveals that roughly one in six teens surveyed (16 percent) who had been on an overnight college admissions visit reported drinking alcohol during the visit. Teens also reported engaging in sex or other intimate sexual behavior (17 percent), using drugs other than alcohol (5 percent), or driving while impaired (2 percent) during their overnight college visit.
In the News
Enrollment Growth at Washburn Seizes the Day
Fall is approaching and while most students are enjoying their summer off, new prospective students are exploring Washburn University in hopes of finding their perfect fit for their new life and college experience. Like many other colleges, enrollment for Washburn University begin for recurring students in November for students looking to begin classes in the spring and again in April for fall and summer classes. Then, for new students, Washburn likes to get them involved with new student orientations in the summer, but it is not required for them to do so.  Read More
Southern Has New Strategy to Bring in Students
Southern University will compete for a share of Baton Rouge's community college market this fall as part of a strategy to boost sagging enrollment. The student numbers have dipped during the past several years with the introduction of tougher state admissions standards.  Read More
State's Community Colleges Rethink Enrollment Priorities
California Community College students who rack up more than 100 units or remain on probation for two semesters in a row will fall to the back of the line when enrolling for classes under a proposed policy up for discussion today by the Board of Governors. Meanwhile, new students who have taken assessments, completed an orientation and developed a plan for their education – such as transferring to a four-year university or earning a degree or certificate – would jump a step ahead in line. So would continuing students in good standing.  Read More
Nonprofit Colleges and Universities Develop For-Profit Marketing Tactics
As universities and community colleges face stiffer competition from each other, as well as new channels like online learning, higher education institutions are embracing digital tools and technologies to target students with more personalized campaigns. Many of these tactics have traditionally been used by for-profit schools.  Read More
Resources
Enrollment Patterns Traced for JSU; Minority Students Make Gains
More men and minority students are enrolling in college across the region and nation, and Jacksonville State University is right in line with these trends. According to studies released last month by the Southern Regional Education Board, growth in college enrollment by men from 2005 to 2010 outpaced that of women for the first time in decades in the Southern region. Minority students saw gains nationwide during the same time, outpacing enrollment by white students in every region of the country.  Read More
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