Karine Joly

Karine Joly is the web editor behind www.collegewebeditor.com, a blog about higher ed web marketing, public relations, and technologies. She is also the founder of the professional development online community at www.higheredexperts.com.

Articles by Karine Joly

University Business, July 2015

Karine Joly: Used correctly and purposely on the home page, videos are a fantastic opportunity to capture attention long enough to draw visitors into calls to action.
How colleges can funnel visits from home page to admissions and other key web pages

University Business, May 2015

Karine Joly is the web editor behind www.collegewebeditor.com, a blog about higher ed web marketing, public relations and technologies.
Look beyond vanity measurements to tackle the real questions

University Business, March 2015

Karine Joly says SnapChat may be a useful recruiting tool for colleges and universities.
Colleges follow a new generation of students on this visual mobile-messaging platform.

University Business, January 2015

Karine Joly
Predictive web analytics can guide higher ed marketers in charting their course with more certainty

University Business, November 2014

Tech expert Karine Joly: Digital analytics is part of hundreds of conversations, projects, meetings and reports on many campuses.
No matter how much data you collect, it’s useful only if you’re asking the right questions

University Business, September 2014

Karine Joly: Your social media policy and the network's terms of service have different purposes.
Ignoring these often overlooked agreements could be troublesome for your institution

University Business, July 2014

Karine Joly is the web editor behind www.collegewebeditor.com, a blog about higher ed web marketing, public relations and technologies.
People are logged in to social media all day—it takes only a click to sign in with social logins

University Business, May 2014

University Business, March 2014

Karine Joly is the web editor behind www.collegewebeditor.com, a blog about higher ed web marketing, public relations, and technologies.
Learn what every higher ed digital analytics professional will soon be talking about.

University Business, January 2014

Karine Joly says digital content is now the currency for search, social networking and even advertising.
How online trends will impact the work of digital professionals this year

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