University Center: Name Change A Good Thing, But Rebranding Will Take Time

Juliet famously won­dered what was in a name, and decided not much. However, for the former Ardmore Higher Educa­tion Center, the answer is a lot.

“What is important for us is to rebrand ourselves as the University Center,” said Dr. Steve Mills, direc­tor and CEO.

On May 16, Gov. Mary Fallin signed Senate Bill 1111, which changed the AHEC name to Univer­sity Center of Southern Oklahoma, effective im­mediately.

However, the changing of signs and reference in public usage has taken time. With the new name now on the building, school officials hope students and the public will begin using the new name.