The University of Sioux Falls is looking for a corporate partner. President Mark Benedetto will be pitching the idea to area businesses this fall. He calls it taking naming rights a step further.
“We’re looking for one corporate partner, entity, to come alongside the university and not only (have) the name on the sports complex, but when you think of USF you think of that corporate partner as well.”
The school would integrate its business partner into many facets of the organization.
“Their logo would be on our stationery,” Benedetto said. “It would be on a marquee. It would be a corporate sponsor that’s so much more than having a name on a sports stadium.”