New U-M Regent Mark Bernstein's Focus Stays On Affordability As He Prepares To Take Seat On Board

Ann McClure's picture

By plastering his name on billboards across the state and dispatching a school bus with a fresh coat of paint to various sporting events and festivals, Mark Bernstein made it very clear that he wanted to be a University of Michigan regent.

Bernstein, one of’s “Ones to Watch in 2013,” got his wish when voters elected him to an eight-year term on the board in November. With campaigning over, his attention has turned to learning as much as he can about the university as he prepares to take office on Jan. 1.

“It’s an immensely complex institution and it will take some time to learn how to be effective from the inside,” he said.

“… Anyone who comes in saying, ‘under my leadership we’re going to do this, this and that' is not being very honest. They have no idea how complex and large in terms of scope and scale this university is.”

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