For years, applicants looking to read examples of admissions essays submitted to top business schools could buy books with such names as "101 Business School (MBA) Essays That Made a Difference" or "65 Successful Harvard Business School Application Essays." The books promised readers an inside look at what admissions officers were looking for, along with elements of a successful business school essay.
The latest player is a new essay service and website called Wordprom.com, founded by MBA graduates Gili and Ori Elkin, who are looking to turn that old-fashioned model on its head -and raising the hackles of B-school admissions officers.
Rather than selling a book or offering help from admissions consultants with essays, Wordprom.com lets applicants buy essays from people who were recently admitted to top business schools. Operating since August, the website has collected essays from more than 400 contributors, all either recent MBA graduates or current students. The website started selling the essays about two weeks ago, and "dozens of people" have downloaded them so far - about 90 percent of them from the United States- says Wordprom Chief Executive Officer Gili Elkin, a 2008 MBA graduate of the Stanford Graduate School of Business. Her husband, Ori Elkin, received his MBA in 2007 from the Haas School of Business at UC Berkeley.