Anheuser-Busch to pay U of Iowa $185,000

Ann McClure's picture

Beer giant Anheuser-Busch will pay the University of Iowa about $185,000 over four years to help support the university’s anti-binge-drinking programs, an athletics department official said.

The payments, which start at $43,000 and scale up to $50,000 the final year, are part of a sponsorship agreement finalized this month that allows Anheuser-Busch and the U of I Tigerhawk logos to appear together on some merchandise and advertisements.

In 2011, the university budgeted $300,000 for anti-binge-drinking programs, $200,000 less than the year before.

U of I President Sally Mason last week declined to tell The Des Moines Register how much the university would receive and referred the question to Hawkeye Sports Properties. A company official declined to provide any financial details of the deal.

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