‘Metropolitan university’ brand promoted after USM program cuts, layoffs

Stefanie Botelho's picture

University of Maine System officials and University of Southern Maine President Theo Kalikow on Wednesday morning tried to put an upbeat spin on a dramatic restructuring of the school, couching talk of deep budget cuts in the context of a renewed vision of the institution’s identity as the state’s “metropolitan university.”

Kalikow trumpeted opportunities for the school to emphasize an urban brand, and hinted at potential future investments in new programs in perceived growth areas such as cybersecurity and entrepreneurship, as well as new health- and business-focused adult completion degree programs.

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