Admissions and Enrollment

Recruitment Goes Mobile

Admissions/Enrollment Management

Historically, Western Michigan University’s 12 on-staff recruiters could visit as many as 40 or 50 high schools in a week and collect up to 1,000 paper cards filled with prospective students’ contact information. Due to poor handwriting or other errors, not all the information was entered accurately. Then, five weeks could pass before students received any kind of follow-up communication from the university.

Automated Transfer

Enrollment Center

The number of posted transfer credits for incoming students at Madison College in Wisconsin has risen steadily, from 2,814 in 2010 to 4,119 in 2013—nearly a 50 percent increase in just three years. The college receives approximately 18,000 applications for admission each year. The 24,076 degree-credit students enrolled earned a total of 66,000 transfer credits in 2013. Staff in the admissions and registrar’s offices tried to keep up with posting of transfer credit, but they were at a severe disadvantage.

Phoenix Campus Admissions Office at Wayland Baptist University

Counseling on Call

Most college students have a need for academic or financial aid counseling at some point during their college career, whether to get help with course selection or to sort through GI Bill paperwork. Any of the 600 students at Wayland Baptist University’s Phoenix campus in need of this help used to have to spend a fair amount of time just setting up such a meeting.

Communications/Enrollment/Marketing at Ivy Tech Community College

Keeping the Core

Ivy Tech Community College (Ind.) had a classic good news-bad news problem. The good news was that interest in the 31-campus, statewide institution was burgeoning. The bad news was that budget belt-tightening was limiting the ability of staff to tend to the growing attention needed by prospective students while also responding to the needs of current students.

Admissions and Enrollment Services Department at Royal Roads University

Automating Admissions

For over a decade, potential Royal Roads University (British Columbia) students have been able to submit their applications for admission online. But Royal Roads’ response to applicants had remained paper-based until recently.

Admissions Department & Administrative Computer Services at Johnson County Community College

Coordinated Communications

Historically, all 26,000 annual applicants to Johnson County Community College (Kan.) received up to three printed communiqués regarding their admissions status. While more information is usually better, the problem with JCCC’s process was that pieces of communication were not sent in chronological order. This created confusion for students.

Admission at Pepperdine University's Graziadio School of Business and Management

Single File

At first glance, the issue faced by Graziadio School of Business and Management at Pepperdine University (Calif.) may not seem too daunting: a few thousand applications a year and 1,600 students enrolled in 16 programs at five campuses. What’s so tough about that?

Engineering-Liberal Arts and Sciences Online Learning at Iowa State University

Closing the Distance

There doesn’t seem to be anything higher education can’t break apart and dump into silos. Even technology, which was supposed to help integrate things and eliminate duplicate, wasteful efforts we all loathe, isn’t immune to the practice.

At Iowa State University, the two major providers of online coursework—the College of Engineering and the College of Liberal Arts and Sciences (LAS)—were engaged in virtually identical technological activities. When rising enrollment numbers clogged registration for on-campus classes, the opportunity to combine services was realized.

Office of Graduate Admissions at Wayne State University

Steel Away

Five years of falling application numbers is hard to swallow in good times, but when the economy turns sour, as in recent years, the situation goes from disappointment to outright concern.

Such was the case at Wayne State University, in Detroit. The late-2000’s recession struck Michigan especially hard, and with the state unable to maintain prior funding levels, the university’s graduate admissions woes came into even sharper relief.

Admissions Office at University of North Carolina, Wilmington

Put on a Happy Face

Laden with application forms, transcripts, financial aid documents, and more, the admissions function is awash in paperwork. As frustrating as it may be for prospective students who have to compile and send such documentation, imagine being on the receiving end.

Pages