Feature

HR Directors Speak Out

Four human resources department leaders get candid about how they're meeting campus recruitment and retention challenges and other concerns.
 

MARKETING: The Big Questions Answered

How to increase the effectiveness of your marketing spending
 

THREE QUESTIONS HAVE BEEN MAKING the rounds at the marketing conferences this year, as more and more schools are trying to get a better handle on their marketing expenditures:

1. How much does marketing cost?

2. Is marketing worth the money?

3. How can we increase the effectiveness of our marketing?

Art Appreciation

Institutional leaders need to approach the prospect of selling art-related assets with open communication and careful study.

Picture this: Your college has been facing a cash-rich, cash-poor battle for decades, and the possibility of its doors closing seems imminent. To halt the cycle, the board of directors turns to what its members think may be the best option for dealing with these financial ails-approving the sale of art in your school's collection.

Top 5 Reasons You Should Attend EduComm 2008

Here's why EduComm is your best bet for June.

Ready, Set, Respond

<em>The Virginia Tech tragedy prompted college and university leaders to plan in new ways for responding when the unexpected happens. A year later, how much progress has been made in bridging crisis communication gaps?</em>

Lecture Capture: A Fresh Look

Although less than 10 years old, lecture capture technology has come a long way.

EVER SINCE PLATO WROTE THE DIALOGUES, students have been endeavoring to capture class content for later review. Usually the method of choice is pen and paper, but sometimes cassette recorders are employed. For most, neither method is adequate.

What Families Think: CAMPUS SAFETY AND VIOLENCE

Take a more comprehensive perspective in informing families about your college's environment, programs, and policies.

THE PHONE RINGS. THERE ARE REPORTS OF GUN-SHOTS on campus. Apparently someone is holed up in a tall building in the middle of the university campus, firing shots from a rifle at random passersby, police, and campus security officers. Eventually he is subdued.

Small Steps to Safety

From reallocating existing resources to investing in relatively low-cost products, higher ed leaders are at the same time managing risk and enhancing the health and safety of all who navigate campus.

Free Ride to College?

<em>Bearing the brunt of challenging expectations on who should pay for college</em>

New federal rules encourage adoption of electronic student refund systems

The U.S. Department of Education recently issued rules designed to encourage colleges and universities to disburse student refunds electronically. Higher One?s Casey M. McGuane, senior vice president for client operations, provides answers to frequently asked questions about those new regulations.
 

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