Esther Shein

Articles by Esther Shein

University Business, June 2015

An analysis of web traffic to Arizona State’s landing page for internationals informed choices about its redesign—including the seven languages other than English a visitor can view it in.
How to work with your college's web team to get useful analytics data

University Business, March 2014

Administrators in the IT department at the University of Ottawa help get staff in other business units excited about CRM by explaining its benefits. (Photo: Sang Trinh)
Deploying constituent relationship management systems across the enterprise

University Business, December 2013

At RIT, barcodes adorn all tech equipment, so when the internal auditing group conducts an asset audit, additional equipment beyond what is already tracked is rarely discovered by the team.
What exactly do these audits involve, and what’s the best way to approach them?