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Articles: Enrollment Management

With Latinos now representing one in six U.S. residents, the international competitiveness of the nation will depend on the academic success of Latino students, notes the opening of a recent College Board report on Latino college completion. Although the national average of 25- to 34-year-olds in 2009 who had attained an associate degree or higher was 41 percent, just 19 percent of Latinos had done so.

The regional demand for quality nursing professionals was the impetus behind a new partnership between Blinn College (Texas) and the Texas A&M Health Science Center College of Nursing. Blinn’s associate’s degree in nursing program is undergoing a curriculum revision to clarify mutually accepted courses, which will allow a smoother transition to the TAMHSC baccalaureate program.

Community colleges have long been seen as a good place for students to brush up on their skills before tackling college-level course work. The state legislatures in Ohio and Tennessee have recently decided to have public four-year institutions get out of the developmental ed game as much as possible, and leave those classes to the experts.

One of the more dubious notions to attach itself to higher education is the brash “right to fail.” While the intent to demand maturity and accountability from college students is understandable, the reality, and certainly the wisdom of such an axiom, is another story.

First, the reality: Prior to World War II, the likelihood of attending college was reserved for the children of wealthy or near-wealthy families. These students were expected to succeed, whether they did or not. 

As if new student orientation wasn’t busy enough, the University of Oregon registrar’s staff was faced with processing thousands of pieces of paper containing Advanced Placement test scores that had arrived not long before the arrival of eager freshmen.

Because Oregon operates on the quarter system, orientation sessions are held throughout July, after AP scores are mailed to the school. That tied up personnel who had to manually enter the scores into Banner and pull files so that each session’s students could be properly advised on which courses to register for.

The oft-noted statistics are grim: only about half of college students complete any degree or certificate within six years, according to the Information Center for Higher Education Policy Making and Analysis. In the fall of 2010, public policy firm HCM Strategists and the Bill & Melinda Gates Foundation launched a series of conversations for institutional leaders dedicated to increasing success for students traditionally underrepresented in higher education. HCM staff also conducted interviews with 30 campus leaders.

The success of online education giant University of Phoenix has inspired a host of web-based higher learning and career training institutions. And while this increase is indicative of a growing demand for remote learning options, it also makes delivering the right student to the right school more challenging. Generating leads for the sake of generating leads is an inefficient customer acquisition strategy.

Students at Columbia College Chicago and elsewhere who choose academic programs

Here’s the harsh reality: The number of students who have debt has increased, and the amount of money that they have borrowed has gone up. These borrowers then graduate into a world with weak employment prospects. It’s a bad situation leading to higher loan default rates.

good walk

Until recently, applicants to the University of North Carolina, Wilmington’s Graduate School mailed in their applications, which were then walked—as in, physically carried—across campus to the school’s 46 different programs for review. Graduate coordinators often discovered necessary documents were missing, necessitating either another cross-campus trip to deliver the retrieved information or a resubmission by the applicant, which triggered the process anew.

paper cuts

The paperless society that technological advances were to have fostered never happened; we are more awash in paper than ever before. At University of the Arts, in Philadelphia, the problem has been compounded by a 16.5 percent increase in enrollment and a nearly 50 percent spike in applications over the last decade.

UVU

Retaining freshman students is a vital yet difficult task. Utah Valley University, with its primarily commuter campus, found it especially onerous, with about six out of 10 first-year students opting not to return for their sophomore years. Given that one of the requirements of the Title III grant it had received was to increase retention, the university had a particularly vested interest in succeeding.

Iowa

Typical college students, you’ve probably realized, are not 9-to-5 kinds of people. With classes, socializing, part-time jobs, and a myriad of other duties and desires crowding their schedules, they live by clocks that vary widely. This can be a problem for those tasked with providing them the services that help optimize their collegiate experience. Many of those folks, after all, work more traditional schedules and aren’t around to answer a call from a student on her way from her waitressing gig to the library to get some late-night studying in.

money matters

Increasingly, college and university leaders are recognizing that no undergraduate education is complete without exposure to cultures outside the United States. Therefore, many institutions are striving to create a more global experience for their students, through enrolling more international students, encouraging students to study or work abroad, setting up satellite campuses in other countries, or some combination of all three.

financial aid

Complying with the growing and increasingly complex Title IV federal student aid regulations is an ongoing challenge for every campus that administers federal student aid. Performing a word count of student aid regulations in 2000 and 2010 reveals a 40 percent increase over that decade. A recent survey of financial aid administrators shows that increasing regulatory and compliance requirements are causing resource shortages in many financial aid offices.

As students returned to campus this year, administrators had the chance to motivate them to succeed in school with findings of the most recent study on how college degrees are critical to economic opportunity. Conducted by The Georgetown University Center on Education and the Workforce, with support from the Lumina Foundation, the study found that those with a bachelor's degree now make 84 percent more over a lifetime than those with only a high school diploma, up from 75 percent in 1999.

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