The 20-year-old “bubble era” of rapid expansion and leveraged prosperity in American colleges may have been a novelty; it did not, however, fund or build much that now seems original.
Here we are at a coffee shop in South Boston, commiserating over the latest higher education buzz. Boston, a place that hosts 50 colleges and universities, is the kind of college town that often drives national higher learning megatrends.
On January 19, Apple held a much-hyped education event at the Guggenheim Museum in New York City where the company revealed its move into the textbook distribution market with the release of the iBooks 2 and iBooks Author apps.
Futurist Richard Florida moved the needle with his book The Rise of the Creative Class (Basic Books, 2002)—establishing creativity as a 21st century learning and earning skill, and a driving force of economic growth, jobs creation, and cultural enrichment in today’s competitive global society.
College campuses have long been accused of being bastions of liberal thought.
Student retention is a big problem that doesn’t get the attention it deserves.
Everyone remembers the scene in Raiders of the Lost Ark where Indiana Jones, with his iconic Fedora and bullwhip, narrowly escapes from a Peruvian temple with a stolen golden idol, avoiding the path of a rolling boulder and a band of arrow-wielding Hovitos tribesmen.
Today’s universities with campus-wide, robust mobile broadband networks have secured an edge in marketing to technology-centered young adults. These young adults have embraced smartphones and are using applications that enable life on campus to be more secure, navigable, and fun.
In this digital age, at a time when everybody is tightening their belts, it should come as no surprise that students are buying fewer textbooks. How many fewer?