The campus bookstore at Tallahassee Community College (Fla.) uncovered a problem in the course of its annual student survey. "What we noticed last spring was that more and more students were not buying textbooks, period," says Vice President and Chief Financial Officer Teresa Smith. "They told us that in our surveys. They wrote comments like, 'I just didn't buy my textbook this semester' or 'I borrowed the chapters I needed from a friend when it was time to study for an exam.'"
Articles: Internet
4/1/2010
Innovation is not a term typically used within higher education circles. Rich in tradition and history, American higher education has been sometimes labeled a bureaucratic, traditionally mired venture that does not change with the times. But this generalization is, in so many ways, incorrect. We have one of the most innovative and complex postsecondary systems in the world, with breadth and depth in our educational delivery.
3/1/2010
We know you do it. You've told us that you do. Wait—before you get the wrong idea, what I'm referring to is passing around your copy of University Business magazine to colleagues who don't receive it themselves. (What did you think I was talking about?)
University Business is a controlled circulation publication, meaning that it mails to a qualified list of subscribers. That enables us to continue to offer it to you free of charge.
3/1/2010
With more than 2,000 content management systems (CMS) on the market, it's no wonder college and university administrators are often confused when selecting an option to meet their web content needs. What's better? A proprietary commercial CMS featuring support and maintenance from a vendor or an open-source CMS solution enabling web developers to customize code to their specific needs?
3/1/2010
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Entering In with Multiple Features
InFocus has released five new entry-level-priced projectors in the IN2100 and IN3100 series that provide high brightness and rich features.
2/1/2010
Mark your calendar for EduComm 2010, which returns to Las Vegas, June 7-9. This year's conference promises to be more informative, more cutting edge, and more value-packed than ever.
We asked members of The EduComm Institute to help us plan the 2010 conference program and they delivered. As a result, this year more than ever, the program features the topics and speakers that you told us you want to see.
2/1/2010
It's 2010. Do you know where your mobile web visitors are? If your college or university hasn't managed yet to provide an online presence for this growing section of its target audience, it should probably have been named a New Year's resolution. The days where desktop computers—or even their little brothers the laptops and netbooks—were the only important devices in web town are over. The year of the mobile web has finally dawned upon us, and there is no turning back.
2/1/2010
Are you watching all the for-profit universities'; stocks soar as their online programs grow by double-digit percentages?
1/1/2010
IN THE PAST SEVERAL YEARS, most of us have read any number of time management articles that focus on how easy it is to become a slave to e-mail. Most of these discuss the discipline required by executives, including university administrators, to keep the handling of e-mail from distracting us from our primary function--that of providing leadership. It is my contention that time management issues are but the tip of the iceberg.
6/1/2009
Higher education has become an online service industry. Students submit — and colleges accept or deny — applications online. Parents pay tuition on the web. Schools post curricula and students select courses and manage their college experiences via portals. Professors publish websites listing syllabuses, assignments and office hours. Classes, tests, and research can all be conducted online. Online services are now a necessary and expected part of campus life.
5/1/2009
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MY FAVORITE QUOTE about Twitter is from Newsweek: “Suddenly, all the world is a-Twitter.” It’s true. Seemingly every time I turn on CNN or NPR there is a story about Twitter.
5/1/2009
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HIGHER EDUCATION IS JUMPING ON THE social media bandwagon. A 2008 UMass-Dartmouth Center for Marketing Research study states that colleges and universities are adopting social media tactics faster than Fortune 500 companies.
5/1/2009
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Tutorials on Google SketchUp 7
3DVinci has released the Google SketchUp 7 Hands On book series.
5/1/2009
Just a few short years ago, Brad J. Ward was finishing up his BA at the University of Illinois-Springfield and working in Residential Life. He was playing around with the web, and as an internal communications tool, started a website that featured photos, videos, events, and ongoings of the dorm wing he supervised. When admissions marketing saw it, they tested it as a tool to give prospective students an authentic lens into campus life.
