Articles: Enrollment & Retention

12/2013
 Today, preparing for a course may require students to gather a wide variety of resources, both printed and digital.

Preparing to take a college-level course once meant simply heading to the campus bookstore and purchasing the textbook.

12/2013

When life gets in the way, community college students often “stop out,” meaning they put their education on hold with the intention to return and complete a degree.

12/2013
Karine Joly says digital content is now the currency for search, social networking and even advertising.

What will 2014 bring to the digital field in higher ed? That’s the million dollar question at the start of this new year. Unfortunately, charting a precise course for success over the next 12 months isn’t possible.

12/2013

More college students are using their smartphones as a study tool even though the internet and activities like texting were cited as the biggest distractions to hitting the books, according to a new study by McGraw-H

12/2013

Not everyone on campus is ready to use e-books, video lectures and other digital learning materials. But the campus bookstore can help in the adoption of new technology.

12/2013
Craig Marshall says digital signage can give students the real-time information they expect.

As the world becomes more connected, it is changing the way we view information and interact with it. By 2014, it is estimated there will be approximately 2 billion computers, 5 billion smartphones, 7 billion people, and 10 billion smart devices.

12/2013
Leon Botstein says of college admissions: “It’s not an objective process. It’s completely subjective.”

Bard College in New York made news last fall when President Leon Botstein announced that prospective students would no longer be required to submit their grades, SAT or ACT scores, teacher recommendations or the typical personal essay.

12/2013

In November, Illinois became the 15th state to allow same-sex marriage, but one couple planning to tie the knot had hopes dashed when their chosen venue turned them down.

11/2013

At Texas Christian University, where there have been six suicides in the last three years, training staff to recognize the warning signs of suicide is considered an imperative.

11/2013

It is a given these days for enrollment managers to be well aware of the national, regional, and state high school graduation demographic trends that shape the U.S. higher education landscape.

11/2013
Identifying niche services, including an Apple store, increased campus store sales by more than 3 percent, even with lower overall enrollment  at the university this year compared to last.

Just as sales in the publishing industry have been declining, the University of Southern Indiana (USI) Campus Store, in Evansville, has seen sales fall an average of 10 percent per year the last few years.

11/2013

Students who aren’t accepted to the University of South Carolina main campus this spring may still receive some good news with their rejection letters.

11/2013
Rob Thompson, director of academic and core applications, Wayne State University

More is not always better, as Wayne State University discovered. Like many universities, Wayne State relied on a dual system where applicants submitted some information online, and other information using paper forms. The result was a clumsy and redundant process.

11/2013
Mona Aldana-Ramirez, director of retention services, San Antonio College

Just when Mona Aldana-Ramirez thought she had all the answers, they kept changing the questions. The director of retention services at San Antonio College had to spearhead the implementation of a new enrollment program while fielding thousands of student requests for clarification.

11/2013

In my experience as president of a university where liberal arts and professional programs serve as complements, I have found that engaging students—both before they arrive on campus, and while they are completing their studies—is vital to creating the overall college experience that students are

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