Articles: Enrollment & Retention

After the love-hate relationship higher education had with online advertising for many years, it’s finally time to move on. Have your institution’s leaders noticed yet?  

Record numbers of students enrolling in college as well as an increasing reliance on student loans to finance the growing cost of college has vaulted student aid into the national spotlight this campaign season.

As any admissions counselor knows, a campus visit can make the difference between a student enrolling or not. While most families probably do road trips when they go on college visits, some do take to the air.

As the Supreme Court revisits the idea of affirmative action in college admissions, new reports have been released looking at the success of Hispanic students in higher education.

While the role of international campuses of U.S. institutions of higher education has been much debated in recent years, their primary purpose and capacity for constructive, new developments is often overlooked.

The vast majority of independent, private sector, higher education institutions are more than 80 percent dependent on tuition and student fees—the exception of course being that small cadre of elite, well-endowed institutions that comprise a small portion (less than 10 percent) of private schools

In 2008, Sunil Khambaswadkar came on board as the assistant vice chancellor of HR at the Abu Dhabi campus of New York University, which now supports 450 students and is growing strong.

While a CRM system might revolutionize people’s ability to do their jobs, getting everyone on board isn’t always easy. Technology isn’t necessarily the challenge with a new initiative, says Alan Walsh, functional chief, lifetime engagement at Indiana University, Bloomington.

The Department of Education, in collaboration with the Consumer Financial Protection Bureau, has released a new, standardized format for financial aid award letters.

What’s missing in this picture? Staff at the Brigham Young University Bookstore wheel out the textbook shelves after the term is underway to make room for a clothing boutique. The store now offers a wider array of merchandise that any other time in its 106-year history.

At the River Store in Ft. Pierce, Fla., it’s hard to miss the course textbooks stacked along multilevel, metal shelves, as well as the array of insignia T-shirts, sweatpants, hoodies, and caps bearing the Indian River State College logo and nickname, the Pioneers.

It’s really no surprise that today’s technology-savvy generation is challenging elements of the traditional college recruitment process.

We all want to be winners. That trait is truly universal. But as U.S. higher education increasingly recruits students across international lines, how do we overcome challenges of language, culture, and academic preparedness to ensure that, while some win, others do not lose?

08/2012
Postcards promote a Presbyterian College  microsite that can be personalized via Facebook.

As some colleges and universities sprint into the digital viewbook model, others are tiptoeing into a new model that bypasses the traditional print viewbook for other millennial-friendly approaches.

Millennials, the generation born between the late 1970s and early 2000s, speak a language all their own. A digital camera is a camera; a cell phone is a phone.

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